Nov 20, 2023
Sometimes, a company creates an amazing solution... but clients
don't understand why they need it. What do you do then? Garry
Cooper has the answer, because it's exactly what he had to do at
his company Rheaply.
Here's the problem, as Rheaply saw it: At large companies,
employees often buy things the company already has. They also throw
out things the company could still use. That's because there's no
way for everyone in the company to know what they have, what they
need, and how to get items across that divide. Garry and his team
built Rheaply to solve that problem. It helps companies reuse
products... if only they could get clients to recognize this as a
problem, and realize the value of the solution. Here's how Rheaply
did it.
Sponsor: Paper & Packaging Board. Learn more at howlifeunfolds.com/innovation